Newsletter – April 2023
ARLA PLAST BRAND REFLECT
SIMPLICITY IN NEW PRODUCT NAMES
We are excited to announce that effective from 1st of May 2023, our product names will change as part of our brand journey. We are proud to continue our strong tradition of providing high-quality products under our Arla Plast brand name and we want to assure you that nothing else will be changed and we will continue to represent excellence in Quality, Flexibility, Service and Speed. The Arla Plast brand will continue to be promoted and now our product names will reflect the brand in a simple but understandable description of our products.
We also want to inform you that our new product names will be printed on protective films, documentations, and samples. For you as our customer our ambition is to obtain a smooth change in our new product names.
Lastly, there will be a quick transition period from May to June 2023, during this period you may receive products printed with both the old and new names. The material properties will be identical, and all products can be used together.
Thank you for your understanding and support as we continue to evolve our brand. We value our business relationship and look forward to a continued successful cooperation.
Our Sales Representatives will be happy to answer any questions you may have about our new product names.